creative bliss

Merging ideas (also called forced connections) is a technique for inspiring creativity, built on associational thinking, by presenting the mind with two or more seemingly unrelated ideas. Association of terms and concepts can stimulate your brain’s responses for generating ideas because the mind makes spontaneous connections between the terms, and in turn expands our perspectives. The forced connections technique has made many people rich. Kinder Surprise chocolate egg is an example of merging ideas. It combines two treats that children [...]